Monday, June 15, 2015 | Contact: Bob Curran Jr. (212) 521-5326 |
ABR Launches New Digital Video Ad Series Promoting the 350th Anniversary of Horse Racing in America | |
America’s Best Racing (ABR), a multi-media fan development and awareness-building platform funded and developed by The Jockey Club, today announced the launch of a four-part series of digital video ads filmed and produced by ABR Films at historic Keeneland (Lexington, Ky.) celebrating the 350th anniversary of the birth of horse racing in America. Episode 1 can be viewed here: youtu.be/Wdn6hTt3zxw. In 1665, the construction of the Newmarket course in Salisbury, N.Y., a section of what is now known as the Hempstead Plains of Long Island, N.Y., was established. The rest, as they say, is history. America’s history. The digital video campaign will use the hashtag, #Celebrating350. Stay tuned to AmericasBestRacing.net for all the latest updates, news, blogs, photos, gambling insights, and party tips on the sport and lifestyle as the focus turns toward summer racing and the road to the Breeders’ Cup at Keeneland (Oct. 30-31). What other significant events occurred in 1665? |