|Thursday, August 19, 2010||Contact: Rhonda Norby (859) 224-2856|
|Equibase Introduces Redesigned Mobile Website|
Equibase Company has completely redesigned its mobile website to capitalize on the powerful smart phone technology residing within the iPhone and phones with the new Android operating system, it was announced today by Equibase Company President and COO Hank Zeitlin.
“When Equibase began serving the racing information needs of the mobile web market in 2003, smart phones were still in their infancy,” said Zeitlin. “Today their capabilities are so much greater. Our upgraded mobile site takes advantage of these new technologies by providing more detailed information and enhanced navigation so that horseplayers can continue to follow the sport in real-time with an interface specifically optimized for today’s touch phones.”
equibase.com mobile provides entries, results, carryovers, scratches and changes for every track in North America. The site can be accessed by going to equibase.com on any smart phone or other Internet-enabled wireless device.
Equibase Company is a partnership between The Jockey Club and the Thoroughbred Racing Associations of North America. Its website, equibase.com, features a comprehensive menu of free entries, results and race charts as well as premium handicapping products from past performances to selections for handicappers of every skill level. The site is also home to Virtual Stable®, which provides e-mail notification of entry, result and workout information for horses that fans want to follow. Virtual Stable also offers seasonal “race series” notifications, a once-daily report of activity for contenders for the Triple Crown races and the Breeders’ Cup World Championships.